Instagrammable Cafes in London: A Picture-Perfect Guide for Foodies & Aesthetes
London is a haven for food lovers, creatives, and digital nomads. Among its rich offering of culinary experiences, a delightful trend continues to captivate both locals and visitors Instagrammable cafes. These cafés are more than just places to grab a latte; they’re immersive, visually stunning spaces designed to dazzle your social feeds and your palate alike.
From pastel-perfect interiors and neon signs to artisanal pastries and foamy lattes served like artwork, London’s Instagram worthy café scene is thriving. Whether you’re looking for floral backdrops, vintage aesthetics, or minimalist chic spaces, this guide unveils the most Instagrammable cafes in London, ideal for your next coffee catch-up or solo scroll-worthy escape.
Peggy Porschen (Belgravia & Chelsea)
Location: 116 Ebury St, Belgravia & 219 King’s Road, Chelsea
Instagram Vibe: Fairy tale pastels, floral facades, seasonal decorations
Peggy Porschen is arguably the queen of Instagrammable cafés in London. The pastel pink exterior, ever-changing floral installations, and picture-perfect cupcakes make it a firm favourite among influencers and tourists alike. Their cupcakes, layer cakes, and lattes are not only photogenic but delicious too — with flavour combos like raspberry & rose or red velvet.
Must-Post: A flat-lay of their signature cupcakes with the floral arch in the background.
EL&N Café (Multiple Locations)
Locations: Mayfair, Knightsbridge, Selfridges, and more
Instagram Vibe: Pink interiors, neon quotes, floral walls, marble tabletops
EL&N (Eat, Love & Nourish) has built a brand around aesthetics. With signature millennial pink interiors, floral ceilings, and cheeky neon signs (“You had me at brunch”), each branch offers a slightly different theme but the same Insta appeal. Their menu is health-conscious with Middle Eastern influences and great vegan options.
Must-Try: Pistachio Spanish latte with rose petals and their loaded brunch plates.
Saint Aymes (Paddington)
Location: 59 Connaught Street, Paddington
Instagram Vibe: 24k gold coffees, wisteria-covered exterior, royalty-meets-Barbie
Saint Aymes takes luxury and femininity to the next level. Owned by two sisters, this Black-owned café uses edible gold, handcrafted luxury chocolates, and colour-rich lattes to serve up luxury in a cup. The interiors are lush and lavender-toned — think royal blue velvet, gold detailing, and faux flowers draping the ceiling.
Must-Post: 24k gold hot chocolate or unicorn marshmallow latte.
Feya Café (Knightsbridge & Bond Street)
Locations: 23 James St, Bond St & 146 Brompton Rd, Knightsbridge
Instagram Vibe: Modern femininity, marble décor, golden accents, art-inspired plates
Feya is where art, food, and female empowerment meet. Designed by artist and creative Zahra Khan, Feya offers a refined, elegant space with hanging floral installations and a fashion-forward feel. Their cakes and smoothies are almost too pretty to eat, often featuring edible florals and geometric symmetry.
Menu Highlights: Dragonfruit smoothie bowls and signature rainbow lattes.
Palm Vaults (Hackney)
Location: 411 Mare Street, Hackney
Instagram Vibe: Boho jungle, velvet seating, hanging plants, vintage blush tones
One of the most iconic East London cafés, Palm Vaults is famous for its lush greenery, tropical vibes, and pastel velvet interiors. Their drinks are colourful and fun — expect beetroot lattes, matcha madness, and rainbow bagels. A true East London gem, it attracts a creative crowd who appreciate both aesthetics and independent spirit.
Insta Tip: Capture their plant-covered ceiling with a pastel latte underneath.
iscuiteers (Notting Hill & Belgravia)
Location: 194 Kensington Park Road, Notting Hill & 13 Eccleston Yards, Belgravia
Instagram Vibe: Hand-iced biscuits, storybook storefront, vintage café chic
If you’re into boutique-style beauty, Biscuiteers delivers on charm and craftsmanship. Famous for its intricately hand-iced biscuits themed around fashion, travel, and seasons, the café doubles as an icing studio. Its storefront looks like it belongs in a children’s book, and the experience feels equally magical.
Don’t Miss: The biscuit icing classes — perfect for a hands-on (and camera-ready) day out.
Aubaine at Selfridges
Location: Selfridges, 400 Oxford St, London W1A 1AB
Instagram Vibe: French chic, wisteria ceiling, elegant monochrome aesthetic
Tucked inside Selfridges on Oxford Street, Aubaine is a French brasserie with a wisteria-draped ceiling that makes it one of the most Instagrammable dining spots in central London. Elegant without being over-the-top, it’s ideal for brunch or a mid-shopping treat. Think almond croissants, smoked salmon benedict, and champagne.
Insta Angle: Shoot upward from your plate to capture both food and florals.
Grind Coffee (Multiple Locations)
Locations: Covent Garden, Shoreditch, Liverpool Street, Greenwich & more
Instagram Vibe: Industrial glam, neon signage, coffee-first aesthetic
Grind is sleek, modern, and effortlessly stylish. With minimalist interiors, copper piping, pink neon lights, and consistently great coffee, it’s a go-to for creatives and professionals alike. The Grind brand is consistent across all locations, and you can expect strong flat whites, vegan pastries, and music that sets a cool vibe.
Perfect Post: Your coffee beside their iconic pink takeaway cups on terrazzo tables.
Café Kitsuné (Pantechnicon, Belgravia)
Location: 19 Motcomb St, Belgravia
Instagram Vibe: Paris meets Tokyo, Scandi-Japanese design, chic minimalist
The fashion-forward café from Maison Kitsuné has landed in London, and it’s everything a minimalist Instagrammer dreams of. Tucked inside Pantechnicon, this café offers matcha, Japanese patisserie, and curated playlists — all in an airy, neutral space that feels serene yet stylish.
Top Snap: Matcha latte in a clean neutral setting with subtle brand signage.
Sketch London (Mayfair)
Location: 9 Conduit St, Mayfair
Instagram Vibe: High-fashion dining, pink velvet rooms, futuristic egg toilets
Though it’s more restaurant than café, Sketch deserves a spot on this list for its iconic Instagram status. From the all-pink Gallery (formerly designed by artist David Shrigley) to the egg-shaped bathroom pods that have become Insta-famous, everything about Sketch is artful, eccentric, and luxurious.
Pro Tip: Book afternoon tea in the Gallery and snap every quirky detail — even the loos.
Tips for Capturing the Perfect Insta Shot
- Go Early: Most of these cafes are popular — early mornings (especially weekdays) mean better lighting and fewer crowds.
- Use Natural Light: Sit near windows when possible for the best lighting.
- Angles Matter: Flat-lays work well for food; wider shots highlight interiors.
- Theme Consistency: Match your outfit or filter with the café’s aesthetic to maintain a cohesive feed.
- Respect the Space: Snap away, but don’t forget café etiquette. Be mindful of other customers.
Final Thoughts
Whether you’re a seasoned Londoner, a weekend wanderer, or a tourist chasing aesthetic eats, the city’s café scene delivers endless Instagram inspiration. From floral wonderlands in Belgravia to bohemian escapes in Hackney, Instagrammable cafes in London offer more than photogenic lattes — they celebrate creativity, ambiance, and the simple pleasure of a beautifully crafted café moment.
